For eCom brands

Turn your ad algorithm into a reliable growth engine.

With maximum Signal Quality and Algorithm Data Optimization, your algorithm become your best-performing team member.

Use Case

Scaling eCom brands across verticals

Built for every eCom model, margin, and growth goal — for brands and the agencies that scale them.

Advertorial & LP-Funne

Track external landing pages outside your storefront.

First Order Subscribers

Multi Order Subscribers

First Order Churns

Multi Order Churns

Non-Subscription Customers

Subscriptions

Train your algorithm to prioritize new long-term subscribers instead of instant churns or one-time purchases.

Data sharing restriction appplied

One or more websites or apps are in categories with data sharing restrictions.

Health Restrictions

Keep your conversion campaigns running and thriving even as a health and wellness brand.

Multi-Market

Separate signals by market. Compatible with Shopify Markets, Shopware Subshops & separate stores.

High return Rate Customers

Low Return Rate Cistomers

Average Return Rate Customers

High Return Rates

Improve your return rate with audience exclusion and structured return signals.

Returning customers

New customers

Growth Optimization

Optimize for first-time buyers and reduce your CAC.

Profit Optimization

Optimize for high-margin customers and products to maximize your profit.

High Quality Signals

Growing Shop Revenue

Precise Ad Targeting

Early-Stage Brands

Supply your algorithms with the signals they need to establish profitable & scalable performance channels.

Adspend

New Customers

CAC

CAC Target

Scale-up brands

Align your algorithm with your individual business goals to reach the next level of profitable, scalable growth.

Influencer

Influencer

Influencer

Paid Ads

Influencer

Paid Ads

Influencer

Paid Ads

Influencer

Paid Ads

Creator & Influencer Brands

Turn your paid ads into incremental growth instead of farming the bottom funnel & existing customers.

What is waiting for you

Stronger performance in your ad account and shop

Improve performance, reduce acquisition costs, and drive measurable business growth with better signals and optimization.

Optimization for real business impact

New-Customer Optimization

Acquisition

CAC

CAC

- 20%

- 20%

NC-ROAS

NC-ROAS

+ 30%

+ 30%

NC%

NC%

+ 25%

+ 25%

Profitability

POAS

POAS

+ 19%

+ 19%

The foundation your ads need to perform

New-Customer Optimization

Ad account

Conversions

Conversions

+ 77%

+ 77%

AOV Uplift 

AOV Uplift 

+ 19%

+ 19%

ROAS

ROAS

+ 108%

+ 108%

Shop

Revenue

Revenue

+ 20-30%

+ 20-30%

Customers

Results you can verify

Customer stories, quotes, and outcomes from teams who care about clean conversion data.

  • Scaled Meta 7x while increasing new customer rate by +27%.

  • "Mable helped us recover lost visibility after iOS14 and gave our campaigns a much stronger foundation."

    Tobias Schwaller

    Head of Performance Marketing

  • Customer Stories

    10

    Read more about how Mable enable growth for our customers

  • Rebuilt tracking foundation and unlocked +50% more purchases.

  • Restored performance and improved efficiency with +30% NC-ROAS.

  • “Mable clearly improved data quality in the ad account and helped unlock much stronger performance.”

    Nicolas Arrivé

    Manager at Meta

Get started

Every day without Algorithm Data Optimization is an expensive day!

Without accurate first-party signals, ad platforms keep optimizing for repeat buyers instead of new ones, wasting budget and slowing growth.

1

Discovery Session

We assess your goals and current setup to find the best fit.

2

Guided Implementation

Structured onboarding plan, milestones and support.

3

Risk-free Trial

Validate results for 30 days, or get a full refund.

Get started

Every day without Algorithm Data Optimization is an expensive day!

Without accurate first-party signals, ad platforms keep optimizing for repeat buyers instead of new ones, wasting budget and slowing growth.

1

Discovery Session

We assess your goals and current setup to find the best fit.

2

Guided Implementation

Structured onboarding plan, milestones and support.

3

Risk-free Trial

Validate results for 30 days, or get a full refund.

FAQ

What’s the difference between Mable and other Tracking Tools?
Is Mable GDPR compliant?
Why do companies use Mable?
Which attribution windows does Mable support?
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© 2026, Mable

© 2026, Mable